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Gerry Goldsholle

Founder and CEO

Prior to forming Advice Company in 1991, Gerry was Chief Brokerage Officer of Metropolitan Life Insurance Company and President & CEO of MetLife Marketing Corporation. During his 20-year plus career at MetLife he created and headed two multi-billion dollar insurance ventures and also served as MetLife’s Vice President for Corporate Planning and Development, head of its Investment and Fiduciary Services unit, an officer of its property / casualty and reinsurance companies, a member of the Board of Directors of numerous subsidiaries, and as an Assistant General Counsel. He began his career as a trial lawyer at the Securities and Exchange Commission after serving as a first lieutenant with the Army Security Agency and several years of law practice with a top rated New York law firm.

Gerry graduated with honors from the College of William and Mary and from Columbia Law School, completed the Stanford Business School’s Executive Program and the coursework for a Master of Liberal Arts at Stanford University. He is a member of the bars of California, New York, and the Supreme Court of the United States. He has chaired the Insurance Committee of the American Bar Association’s Administrative Law and Regulatory Practice Section, the Group Insurance Programs Committee of the State Bar of California and the New York City Bar Association’s Administrative Law Committee, and held many other Bar leadership positions in such fields as Government Ethics, Professional Responsibility, Government Regulation, and Securities Law. He has spoken extensively on legal and business topics throughout the United States, England and Canada, has testified as an expert before committees of the United States Senate and House of Representatives and served as an expert for the US Department of Justice, the IRS and the Securities and Exchange Commission. His has also been President of the Stanford Business School Alumni Association's San Francisco Chapter, and is a member of the Dean's Advisory Board of the School of Business and Management of the University of San Francisco and the Board of Directors of Marin Theatre Company.


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